About Us

At Trofi, owned & operated by Abexer Private Limited,  our Research & Development (R&D) team is committed to creating innovative, science-backed nutrition solutions. Our goal is to deliver products that are not only delicious but also highly nutritious, focusing on plant-based proteins and natural ingredients. Through rigorous testing and scientific research, we develop formulas that meet the nutritional needs of modern consumers, with a special emphasis on high protein, high fiber, and balanced nutrition.

Our R&D efforts are driven by a deep understanding of health concerns such as blood sugar management, cholesterol control, and overall well-being. We collaborate with nutritionists, food scientists, and experts in health to ensure our products are effective and safe for daily consumption. By harnessing the power of millets, pulses, and plant proteins, Trofi continues to innovate, creating nutritious, quick-cooking meals that promote healthier lifestyles for all.

Our Products

The unique selling proposition (USP) of Trofi products lies in their combination of high protein, high fiber, and 100% natural ingredients. Our products are powered by plant-based proteins sourced from millets, pulses, and other natural elements, offering a healthier alternative to conventional options. Each product is carefully designed to address key health concerns such as blood sugar and cholesterol control ensuring that you get the essential nutrients your body needs without compromising on taste or convenience.
Unlike many products in the market, Trofi contains no preservatives, artificial flavors, or refined sugars, making them a clean, wholesome choice for consumers looking for a nutritious boost. Whether it’s a quick-cook porridge or a delicious cocoa milk mix, our offerings provide balanced nutrition with a focus on natural goodness, making healthy eating simple and accessible for everyone

Our Mission

  1. Our mission is to deliver nutritious food that supports a healthier and more sustainable lifestyle. We believe that food is not only a source of energy but also a critical element in achieving overall well-being. Our focus is on providing meals and products that are carefully crafted to be rich in essential nutrients, ensuring that every bite delivers the vitamins, minerals, and nourishment that the body needs to thrive.
  2. We are committed to sourcing our ingredients responsibly and sustainably, ensuring that the food we offer is both good for people and the planet. By partnering with local farmers and producers, we prioritize fresh, seasonal, and minimally processed ingredients, promoting the benefits of whole foods over highly processed alternatives. Our goal is to create meals that are as close to nature as possible, emphasizing the importance of clean, wholesome eating.
  3. Our offerings are designed to cater to a wide range of dietary needs, including vegetarian, vegan, gluten-free, and other specialized diets. We believe that nutritious food should be accessible to everyone, regardless of dietary restrictions or preferences, and strive to create options that are inclusive and delicious.
  4. In addition to providing nutrient-rich food, we aim to educate and inspire our community about the importance of healthy eating. Through transparent labeling, nutritional information, and educational resources, we empower our customers to make informed choices about what they eat.
  5. Ultimately, our mission is to foster a culture of health and wellness, where nutritious food is not only a necessity but a joy to consume. By making healthy eating both accessible and enjoyable, we hope to positively impact the lives of our customers and contribute to a healthier world.

Kainat Khan Mirajkar,

Founder and chief visionary, Tony is the driving force behind the company. He loves to keep his hands full by participating in the development of our food products, marketing, and customer experience strategies.

mich Stark

Our team loves taking on challenges. With our multi-year experience in the software industry, we have helped companies to get where they are today. We are among the best minds in the food industry.

Jane Gray

Our CFO, Iris Joe, with her international experience, helps us easily understand the financial numbers and improves them. She is determined to drive success and delivers her professional acumen to  the company to the next level.

Aline Turner

Our CTO, Aline Turner, is one of the iconic people in life who can say they love what they do. She mentors our in-house food developers and looks after the community of thousands of food enthusiasts.